Nolan Kienitz Posted February 2, 2013 Report Share Posted February 2, 2013 Dunno what to say ... so I won't say a thing. [] Click to Enlarge 54.04 KB Link to comment Share on other sites More sharing options...
rkenney Posted February 2, 2013 Report Share Posted February 2, 2013 4X better than what? No filter at all. I can't wait till he starts doing info-mercials. Times are hard. Link to comment Share on other sites More sharing options...
Jim Katen Posted February 2, 2013 Report Share Posted February 2, 2013 By Grabthar's hammer, what a savings. Link to comment Share on other sites More sharing options...
hausdok Posted February 2, 2013 Report Share Posted February 2, 2013 When filtrete first came out 16 - 17 years ago they claimed that their filters were 29x more efficient than the common filter. Looks like they've lost some ground. I saw the commercial this morning - "Mike Holmes - America's Most Trusted Builder" - was the caption next to him on the screen. The saying hasn't been trademarked yet. So, if you really don't like the guy and want to mess with him, just whip out a little over $300 to file quick like a bunny with the USPTMO to trademark that phrase. ONE TEAM - ONE FIGHT!!! Mike Link to comment Share on other sites More sharing options...
Robert Jones Posted February 3, 2013 Report Share Posted February 3, 2013 A Galaxy Quest mention on TIJ. Awesome! Link to comment Share on other sites More sharing options...
Garet Posted February 3, 2013 Report Share Posted February 3, 2013 If my mug were as well known as Mike's I'd cash in for every cent possible! Link to comment Share on other sites More sharing options...
Eric B Posted February 4, 2013 Report Share Posted February 4, 2013 Dunno what to say I do - Marketing! I would be amazed if the ad's quotation could be traced back to something Mike Holmes actually said. I knew someone once whose image was used in a magazine ad for womens hair coloring. There was a fair amount of quotation in the ad and all of it was made up - not an ounce of truth in it. Link to comment Share on other sites More sharing options...
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